Pinterest Ads are promoted Pins that appear in home feeds, search results and related Pins. Formats include standard, video, carousel and shopping ads.
Brands in home, interiors, fashion, beauty, food, weddings, travel and DIY often do well, because users plan purchases in these categories.
People use Pinterest to discover and plan, often weeks before buying. That makes it strong for reaching shoppers early and for keyword-based targeting.
Only for shopping ads. We can connect your store’s product feed so your products appear with up-to-date prices and availability.
We install the Pinterest Tag and Conversions API to track sign-ups, add-to-carts and purchases.
Pinterest often influences purchases over longer windows, so we look at results over several weeks and include assisted conversions.