LinkedIn Ads are paid placements on LinkedIn, including Sponsored Content in the feed, Conversation Ads in messaging and text or dynamic ads, targeted by professional details such as job title and company.
For B2B companies with valuable deals, often yes. Clicks cost more than on other platforms, but precise targeting of decision-makers can make the cost per qualified lead worthwhile.
Lead Gen Forms are forms that open inside LinkedIn and pre-fill with a member’s profile details, which makes it quicker for prospects to submit their information.
Yes. You can upload a list of target accounts and reach people at those companies by role, seniority or department.
We sync leads into your CRM and track which ones become opportunities and customers, so we optimise for pipeline rather than raw lead volume.
It depends on your audience size and goals. B2B audiences are smaller and clicks cost more, so we size a test budget around your deal value.